[INTRODUCTION 1 3 PART I 4 ITEM 1. IDENTITY OF DIRECTORS, SENIOR MANAGEMENT AND ADVISERS 4 ITEM 2. OFFER STATISTICS AND EXPECTED TIMETABLE 4 ITEM 3. KEY INFORMATION 4 ITEM 4. INFORMATION ON THE COMPANY 45 ITEM 5. OPERATING AND FINANCIAL REVIEW AND PROSPECTS 74 ITEM 6. DIRECTORS, SENIOR MANAGEMENT AND EMPLOYEES 98 ITEM 7. MAJOR SHAREHOLDERS AND RELATED PARTY] [CONVERTIBLE NOTE PURCHASE AGREEMENT by and among NOAH HOLDINGS LIMITED and KEYWISE GREATER CHINA MASTER FUND Dated as of January 27, 2015 Table of Contents ARTICLE I DEFINITIONS AND INTERPRETATION 1 Section 1.1 Definitions 1 Section 1.2 Interpretation and Rules of Construction 6 ARTICLE II PURCHASE AND SALE OF THE NOTE 7 Section 2.1 Sale and Issuance of Note 7] [List of Significant Consolidated Entities of Noah Holdings Limited* Name Jurisdiction of Relationship with us Shanghai Noah Rongyao Investment Consulting Co., Ltd. China Wholly-owned subsidiary (1) Shanghai Noah Financial Services Co., Ltd. China Wholly-owned subsidiary Kunshan Noah Xingguang Investment Management Co., Ltd. China Wholly-owned subsidiary Noah Holdings (Hong Kong) Limited Hong Kong Wholly-owned subsidiary Shanghai Rongyao Information Technology Co., Ltd.] [I, Jingbo Wang, certify that: 1. I have reviewed this annual report on Form 20-F of Noah Holdings Limited; 2. Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made,] [Certification by the Principal Financial Officer I, Ching Tao, certify that: 1. I have reviewed this annual report on Form 20-F of Noah Holdings Limited; 2. Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances] [1. 2. The information contained in the Report fairly presents, in all material respects, the financial condition and results of operations of the Company. April 24, 2015 Jingbo Wang Chief Executive Officer EX-13.1 6 d867845dex131.htm EX-13.1] [Certification by the Principal Financial Officer 1. 2. The information contained in the Report fairly presents, in all material respects, the financial condition and results of operations of the Company. April 24, 2015 Ching Tao Chief Financial Officer EX-13.2 7 d867845dex132.htm EX-13.2] [CONSENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM We consent to the incorporation by reference in Registration Statement No. 333-171541 on Form S-8 of our reports dated April 24, 2015, relating to the consolidated financial statements and financial statement schedule of Noah Holdings Limited, and the effectiveness of Noah Holdings Limited’s internal control over financial reporting, appearing in this Annual Report] [April 24, 2015 Noah Holdings Limited No. 32 Qinhuangdao Road, Building C Shanghai 200082 People’s Republic of China Dear Sirs, Yours faithfully, Zhong Lun Law Firm EX-15.2 9 d867845dex152.htm EX-15.2] [Our ref RDS/658613-000001/8108783v1 Direct tel +852 2971 3046 Email richard.spooner@maplesandcalder.com Noah Holdings Limited No. 32 Qinhuangdao Road, Building C Shanghai 200082 People’s Republic of China 24 April 2015 Dear Sirs Noah Holdings Limited Company SEC Form 20-F We have acted as legal advisers as to the laws of the Cayman Islands to Noah Holdings Limited, an exempted limited liability company]