[E-Commerce China Dangdang Inc. to Hold 2011 Annual General Meeting on November 14, 2011 Beijing, Nov. 2 , 2011 No proposal will be submitted for shareholder approval at the annual general meeting. Instead, the annual general meeting will serve as an open forum for shareholders and beneficial owners of the Company’s American depositary shares (“ADSs”) to discuss Company affairs with] [E-COMMERCE CHINA DANGDANG INC. (Incorporated in the Cayman Islands with limited liability) (NYSE Ticker: DANG) NOTICE OF ANNUAL GENERAL MEETING to be held on November 14, 2011 NOTICE IS HEREBY GIVEN that an annual general meeting (the “AGM”) of E-Commerce China Dangdang Inc. (the “Company”) will be held at 12/F, Jing An Center, No. 8 North Third Ring Road East,] [E-COMMERCE CHINA DANGDANG INC. By : Name : Conor Chia-hung Yang Title : Chief Financial Officer]