[EXCEED ANNOUNCES RESULTS OF SPRING/SUMMER 2011 SALES FAIR 25% Year-Over-Year Growth in Total Order Value Ranks Among the Highest of Chinese Sportswear Companies this Season Fujian, China Shuipan Lin, Exceed's founder, Chairman and CEO, commented, “We are pleased with the positive feedback that we received from distributors at the 2011 Spring/Summer collection sales fair. Interest in our new products validates] [Commission File No. 001-33799 EXCEED COMPANY LTD. Suite 8, 20/F, One International Finance Centre 1 Harbour View Street, Central, Hong Kong. T: +852 3669 8105 x o Form 20-F o o o x Yes 82- Exceed Company Ltd.]